Marcus Efstratiou

Shell – Make the Future Live 2018



2018’s Make the Future Live event was Shell’s most ambitious yet.

A four-day festival of bright energy ideas held at London’s Queen Elizabeth Olympic Park, the goal was to conjure the immense breadth and scale of the world’s energy challenges and possible solutions for a non-specialist audience.

I was tasked with crafting the copy for every single stand and experience at the festival – including an immersive animated environment that shows how we could achieve a net-zero emission world by 2070.

It was an intense experience for sure, but hugely rewarding.